Martha Debayle: Storytelling That Creates Connection & Loyalty (part 2)

It is no secret that storytelling is a key tool for brands that want to connect with consumers and increase sales.

Stories move not only people but also move products. So that in this new digital generation, strong multi-platform stories become essential to create bridges between brands and their potential and loyal consumers.

 

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https://vimeo.com/260512213

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