Tennis Star Venus Williams on Building Brands

In “Winning & Building Your Own Brand” with Venus Williams, she discusses her definition of winning, and how it’s not just about a single moment that happens to you, it’s including those moments of the ups and downs in your life as well. Being an award-winning athlete and now fashion designer, Venus said that her brand name “EleVen” attributes to always striving to go the extra mile, and making her efforts a 11 out of 10. In terms of motivation, Venus has some parting advice: Being an 11 is being your best self and learning from your successes as well as your failures, which applies to every gender and person.

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